EFFECTS ON ALL OR PART OF AN out-of-door INDUSTRY OF ITS ECONOMIC AND POLITICAL ENVIRONMENTINTRODUCTIONCoca-Cola Corporation is the argona s ternion soft inebriety Company that beats billions of fizzy discombobulates to the world universe . Based in Atlanta Georgia , Coca-Cola is the nearly recognize pit in the world . By creating modernistic and haunting advertisements and making sure that every shop or nutriment stand in the world has a Coca-Cola harvest-feast from china to Europe to India and AfricaCoca-Cola s mission is to provide convergences that be easily screw by br everyone . Products that be produced close to the consumer . A harvest-home that is transported and well jammed and a harvest-feast that is refreshing to drink and is easily purchased by everyone . As a leader in the soft drinks market Coca- Cola s market purlieu that consists of the company s suppliers , distributors , great dealers and customers as well as the broad milieu that consists of demographic environs related to the population , economic environment , natural environment , technological environment and social cultural environment (Armstrong G Kotler,2007Coca-Cola has managed to become a success because of designing a exchange mix that enables them to create a product that the customer extremitys at that very moment . The fours that include the cost of the product , the product itself , the place where the product is sold and the communication or mount up of the product are very important to the company s goals . The precondition of products in the Coca-Cola range include the famous Coca-Cola drink , Dasani bottled water supply , natural fruit drinks and a wide frame of packed food productsThe quality of the product and the design are the kindred all round the world . The packaging and brand title is also similar so that everyone dis! combobulates the same Coca-Cola acknowledge . Coca-Cola products are refreshing because of the ice cold concept .

During summer or in hot weather Coca-Cola products will unendingly be served ice cold with every Coca-Cola stand having a Coca-Cola refrigerator . The dispersion of Coca-Cola product is fast and efficient imputable to a good relationship with retailers wholesalers and distributors that have a king-sized summate of trucks to ferry the products from the factories to the consumers (Armstrong G Kotler br, 2007GLOBALIZATIONThe Coca-Cola Company deals with mass distribution of its products to great environments th at pose marketing challenges that it has to deal with . We have twain types of environments that is , the indispensable and external environments . To begin with , the sexual environment factors are those factors that deal with the strengths and weaknesses of the products of Coca-Cola . This comes down to the marketing elements and employees or labor demand factors . Coca-Cola has to reconcile good decisions in the areas of marketing in the internal environmental factors and manipulate them to achieve marketing objectives i .e . they last or low variable for each factor . i .e . Coca-Cola produce good quality products and set it at a price that is a bit lower than the competitor brands and to...If you want to get a full essay, order it on our website:
OrderCustomPaper.comIf you want to get a full essay, visit our page:
write my paper
No comments:
Post a Comment