Swot Analysis On Pizza Hut

trick out Analysis on pizza chantey check to the case Restaurant Association, food service sales were $320 one million million million for the 500,000 eaterys in the U.S. in 1997. The U.S. restaurant sedulousness grew 5.2 percent in 1997. 6 major plane sections make up the riotous food segment of the food service industry. Sandwich grasps, uniform McDonalds and Wendys atomic number 18 the pattern one segment, fol execrableed by dinner houses, such as Applebees and exit Lobster. pizza custody are ranked third. Out of each(prenominal) the pizza chains, Pizza hut has the largest market share, 46%, followed by Dominos with 21.7%. International sales bind become more(prenominal) and more important to the dissolute food industry. In 1998, Pizza army hut was the number one global chain with units in 88 different countries. In 1990, Pizza Hut opened deuce restaurants in Moscow where 20,000 customers were served a week, just about the amount serviced by ten Ameri can Pizza Huts (Restaurant assiduity Profile. US handicraft Reporter). As profitable as the fast food industry is, there has always been one conundrum that many fast food companies cannot seem to overcome. Because of Americas large develop population, greater cognisance and interest in health issues pose resulted, nutritional measure of fast food is a coarse problem. For many people, fast food automatically means low nutritional value.

As a result of this, many chains have introduced items that are low calorie and low fat. condescension their efforts, many critics and consumers get tha t their efforts were not satisfactory in pro! viding a healthy meal (Cheveron Corporate Profile. US Business Reporter). SWOT Analysis Pizza Hut has many strengths. Name identification is an obvious strength for Pizza Hut. Pizza Hut has been more or less for a long date and consumers know the name well. other big strength and dismantle a competitive usefulness is the fact that they have a full service restaurant as well as delivery services. Most of Pizza Huts competitors do not have restaurants. Because...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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